Product photography
Solmate Socks | Lifestyle Product Photography Campaign
Lifestyle product photography for Solmate Socks’ ProductBoost campaign, featuring a new line of performance socks.
Campaign direction
The brief aimed to build awareness and sales for the performance line. The photography put the product in everyday settings with Rachel, an Atlanta teacher and essential worker.
Team and deliverables
DN Production, formerly Opulence Images, handled photography. DNwide handled casting and DOC N.I.L. supported strategy. The images were made for social media, email, and website banners.